SHINee’s Onew is officially back in the spotlight—and he’s not holding back. At midnight on June 16, Onew set the stage for his highly anticipated return by unveiling the full promotion schedule for his second full-length solo album, ‘PERCENT’, via his official YouTube channel.
The announcement video delivers a quiet intensity: the camera pans from his feet to his face, revealing Onew’s sharp gaze as his shadow trails behind him almost like a second self. The artistic contrast between his real form and shadow leaves viewers intrigued and hungry for more.
Here’s what fans can expect:
A pre-release single titled ‘Confidence’ will drop on June 24, accompanied by a full music video—giving fans an early taste of what’s to come. Then, on July 15 at 6 PM KST, the full ‘PERCENT’ album will be available on major streaming platforms.
But Onew’s comeback isn’t just about the music it’s a full experience. The promotional rollout includes an exciting mix of concept photos, clue videos, art spoilers, album trailers, tracklist reveals, and music video teasers each designed to build anticipation and offer deeper insight into the project’s artistic vision.
Adding to the hype, a pop-up store will open in conjunction with the album’s release. And that’s not all Onew will headline solo concerts in Korea on August 2–3, followed by performances in Japan from October 3–5, kicking off what promises to be a thrilling second half of 2025.
Known for pushing musical boundaries and evolving with every release, Onew continues to carve out his own space in the industry. With ‘PERCENT’, he’s poised to deliver not just an album, but an immersive artistic journey.
